LABELS - must be right and clear
LINKS - to main, group and individuals in your group
Number of posts
MULTIMODALITY - you MUST have videos, audio, images as well as writing - be imaginative
GOOD ORGANISATION and labelling of the blog will get you more marks as your work is more likely to be credited fully if it is easy to find!
CONTENT
A sense of genuine progression
Personal engagement
Research into the music video areas (Music Video, Band identity/branding, digipacks/album art, websites, Industry stuff (directors/labels etc), genre, audience etc)
Theory applied to some examples and how you used your findings - Vernallis/Goodwin
How you will use research and audience in shaping your own work
Good organisation and planning of project (group blog)
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Area to be covered
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MUSIC VIDEO RESEARCH
- analysis of music videos
- videos embedded
- proper analysis linked to
own production
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DIGIPACK/ALBUM ART RESEARCH
- analysis of album
art/covers?
- examples embedded?
- related to own
production?
- discussion of technical
aspects (what MUST be included – institutional)
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WEBSITE
- analysis of websites?
- examples embedded?
- Linked to own production?
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THEORY
- Genre
- Narrative
- Audience
- Vernallis?
- Goodwin?
- Other?
Explained?
Analysed in examples?
Linked to own work?
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PLANNING – check GROUP BLOG
- storyboards/planning
shots^ GRP
- costumes/props^ GRP
- location organisation^ GRP
- Meeting notes* GRP
- organising shoots* GRP
- Personal responses to
above^ INDV
- Personal responses to
process* INDV
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OVERALL LEVEL
Extras such as - Directors, Intertextuality, Inspirational videos etc
General impression of level
and some comments – incl Multimodality
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