What we're looking for grid...

BLOG
LABELS - must be right and clear
LINKS - to main, group and individuals in your group
Number of posts
MULTIMODALITY - you MUST have videos, audio, images as well as writing - be imaginative

GOOD ORGANISATION and labelling of the blog will get you more marks as your work is more likely to be credited fully if it is easy to find!

CONTENT
A sense of genuine progression
Personal engagement
Research into the music video areas (Music Video, Band identity/branding, digipacks/album art, websites, Industry stuff (directors/labels etc), genre, audience etc)
Theory applied to some examples and how you used your findings - Vernallis/Goodwin
How you will use research and audience in shaping your own work
Good organisation and planning of project (group blog)

Area to be covered

MUSIC VIDEO RESEARCH - analysis of music videos - videos embedded - proper analysis linked to own production

DIGIPACK/ALBUM ART RESEARCH - analysis of album art/covers? - examples embedded? - related to own production? - discussion of technical aspects (what MUST be included – institutional)

WEBSITE - analysis of websites? - examples embedded? - Linked to own production?

THEORY - Genre - Narrative - Audience - Vernallis? - Goodwin? - Other? Explained? Analysed in examples? Linked to own work?

PLANNING – check GROUP BLOG - storyboards/planning shots^ GRP - costumes/props^ GRP - location organisation^ GRP - Meeting notes* GRP - organising shoots* GRP - Personal responses to above^ INDV - Personal responses to process* INDV

OVERALL LEVEL Extras such as - Directors, Intertextuality, Inspirational videos etc General impression of level and some comments – incl Multimodality